Transport for London
London Safety Camera Partnership. Educating Londoners about the dangers and consequences of speeding.
Lead designer for this campaign for 11-16 and 17-25 year olds. An amalgamation of trailer stands, posters, card holders, lealfets, bookmarks, advice cards and much more.
A young, grungy look was developed to attract the appropriate age range, something that wasn't teaching them too formally, but also held a feeling of seriousness. Strong messages combined with bright colours offest against blacks and greys.
Working with an illustrator for some elements and the rest designed and artworked for all ranges and sizes of print by myself.