Sanofi Pasteur: Wise up to STIs

Sanofi Pasteur MSD: Wise Up to STIs. Lead designer for a complete educational resource, supporting teachers and healthcare professionals deliver messages to teenagers about their sexual health and well-being.

Initially brainstorming and researching different looks for this age and subject, developing mood boards and options for the client to choose from. As this was only one part of the resourse, the other being viewed only by girls (Wise Up to HPV shown on a different case study) both had to be considered simultaniously.

I developed brand guidelines for both, designing a similar feel overall, but using different colours, illustrations and fonts to separate them apart. The main element of this resource was a combination of film and Prezi presentations. I designed all presentations and supporting documents such as teacher notes, student worksheets, posters and marketing material.